The following information was submitted:
Transactions: WSEAS TRANSACTIONS ON INFORMATION SCIENCE AND APPLICATIONS
Transactions ID Number: 53-799
Full Name: Faudziah Ahmad
Position: Senior Lecturer
Age: ON
Sex: Female
Address: Graduate Department of Computer Science, UUM College of Arts and Sciences, Universiti Utara Malaysia, 06010 UUM Sintok, Kedah
Country: MALAYSIA
Tel: 9284787
Tel prefix: 604
Fax: 6049284753
E-mail address: fudz@uum.edu.my
Other E-mails: fudzahm@yahoo.com, afudzia@gmail.com
Title of the Paper: Issues and Challenges in Agribazaar’s Implementation based on an Interpretive Analysis
Authors as they appear in the Paper: Nor Farzana Abd Ghani,Faudziah Ahmad
Email addresses of all the authors: farzana@uum.edu.my,fudz@uum.edu.my
Number of paper pages: 10
Abstract: In Malaysia, a one stop center known as the Agribazaar is a portal developed for the agricultural community and is aimed at facilitating agricultural community conduct businesses locally or globally online, specifically in terms of buying and selling agricultural products online. However, after seven years of its implementation no study has been made to evaluate its performance. The study, which, was conducted in the year 2007 evaluated the performance of Agribazaar in terms of utilization, awareness, satisfactory level of Agribazaar users and identified issues and challenges to the implementation of Agribazaar. Data were collected through gathering users’ comments on Agribazaar from a specified range of date. Interviews were conducted with users, administrator, and developers. Focus group discussions were carried out to verify results. Interpretive analysis was used to evaluate data. Analysis on the total comments revealed seven major issues: portal use!
fulness, system administrator support, portal usability, content accuracy, relevant features, portal usefulness, and privacy and legitimacy. Much effort is needed to overcome the challenges and resolve the issues. Agribazaar is considered as successful as it has helped to create business leads and has attracted a huge portion of individuals and companies who are not directly involved with producing the agriculture product. A few suggestions were made to guide future enhancement on the portal. A concerted effort between the users, developers and owner of the system is most crucial in leveraging the business matchmaking potential of the portal.
Keywords: agribusiness, portal, Internet-based application, evaluation, issues and challenges
EXTENSION of the file: .doc
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How Did you learn about congress: Web application,Evaluation of software,Computers in Marketing,Soft Computing
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