The following information was submitted:
Transactions: WSEAS TRANSACTIONS ON BUSINESS AND ECONOMICS
Transactions ID Number: 29-727
Full Name: Majda Bastic
Position: Professor
Age: ON
Sex: Female
Address: Faculty of Economics and Business, Razlagova 14, 2000 Maribor
Country: SLOVENIA
Tel: 22290307
Tel prefix: +386
Fax:
E-mail address: majda.bastic@uni-mb.si
Other E-mails: mojca.nekrep@zav-mb.si
Title of the Paper: Differences in the development of new services between developed and developing financial markets
Authors as they appear in the Paper: Majda Bastic, Mojca Nekrep
Email addresses of all the authors: majda.bastic@uni-mb.si,mojca.nekrep@zav-mb.si
Number of paper pages: 11
Abstract: Abstract: There is a lack of literature regarding development of service innovations in developing financial markets. The study addresses the factors influencing the success/failure of innovations in developing financial markets. We hypothesized that the factors such as new service development process, quality of service, organizational culture and knowledge have the significant impact while market characteristics have no impact on the success of new financial services. The hypotheses are tested on the sample of 60 innovations offered on Slovenian financial market, as one of the developing financial markets. The discrepancies between the development of financial innovations in developing and developed markets with respect to the impact of these factors are also revealed. The most important differences referred to the impact of two factors, i.e. market characteristics, and technical development and technical activities.
Keywords: Key-Words: Innovation, Financial Service, Success Factors, Slovenia
EXTENSION of the file: .pdf
Special (Invited) Session: Key Success Factors of Service Innovation in Transitional Markets
Organizer of the Session: 618-256
How Did you learn about congress: Leskovar-Spacapan Gabrijela; gaby@uni-mb.si
IP ADDRESS: 86.58.59.62
