The following information was submitted:
Transactions: WSEAS TRANSACTIONS ON ADVANCES IN ENGINEERING EDUCATION
Transactions ID Number: 88-330
Full Name: Veronika Sabolová
Position: Ph.D. Candidate
Age: ON
Sex: Female
Address: Studentská 95, 532 10 Pardubice
Country: CZECH REPUBLIC
Tel:
Tel prefix: +420 466 036 653
Fax:
E-mail address: veronika.sabolova@upce.cz
Other E-mails:
Title of the Paper: University stakeholder management and university social responsibility
Authors as they appear in the Paper: Liběna Tetřevová, Veronika Sabolová
Email addresses of all the authors: libena.tetrevova@upce.cz, veronika.sabolova@upce.cz
Number of paper pages: 10
Abstract: The article further develops the theoretical resources of stakeholder theory, stakeholder management and corporate social responsibility, created for the needs of enterprises. It deals with the possibility of using them for the needs of universities. The theory is interconnected with the outcomes of the survey in the areas of university stakeholder management and university social responsibility. The paper defines university stakeholders, suggests their classification and gives some recommendations on selection and application of the strategy for negotiation with individual university stakeholders. Attention is also paid to relationships between stakeholders and social responsibility concept. The basic resources of the university social responsibility are described and its key areas and problems are identified on the example of Czech universities.
Keywords: University, Stakeholder, Stakeholder theory, Stakeholder management, Stakeholder management strategies, Corporate social responsibility, University social responsibility
EXTENSION of the file: .doc
Special (Invited) Session: University stakeholder management
Organizer of the Session: 646-287
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